Released on: March 11, 2008, 3:56 am

Press Release Author: Dharmendra Kumar

Industry: Internet & Online

Press Release Summary: All small business owners, especially those internet based,
are concerned about product marketing and how to increase traffic to their web pages
in order to increase sales. In addition, most want to not only market their products
and increase traffic, but they want to do it affordable or free if at all possible.
Fortunately, this is an option for home businesses, and all it takes is a little
creativity combined with dedication. Also, for those businesses with advertising
budgets, there are even more advertising options available. The following
suggestions should help your product marketing plan significantly.

Press Release Body: All small business owners, especially those internet based, are
concerned about product marketing and how to increase traffic to their web pages in
order to increase sales. In addition, most want to not only market their products
and increase traffic, but they want to do it affordable or free if at all possible.
Fortunately, this is an option for home businesses, and all it takes is a little
creativity combined with dedication. Also, for those businesses with advertising
budgets, there are even more advertising options available. The following
suggestions should help your product marketing plan significantly.

Use ezines and newsletters to get your web page noticed. This might not sound like
something you would be skilled at doing, but it can easily be done with a couple
hours and some commitment. First, you need to find some ezines and newsletters that
target your niche market. Then, write an article that can be submitted to a variety
of ezines and online newsletters, just
make sure you retain the copyright. At the end of your article create a resource box
that contains your URL and some brief information about your company. Doing this
will get your web page out in the public quickly and will result in many hits and
free product marketing.

Another way to market your products is to create a forum on your web page. By doing
this, you are getting individuals to talk about products and services offered by
your company as well as competitors and other relevant topics. This alone will help
your product assuming you are offering top notch quality and customer service. If
not, then a forum might not be the
best idea for you. However, for those that are committed to their customers, forums
generally create repeat traffic which is important to making sales. This is
important because it has been proven that more than 70% of sales are made after the
third, fourth or fifth contact. A forum keeps individuals coming back for more and
more contact, which means you will sell more products.

When advertising online, use banners on your web page as well as others, exchange
links and list with search engines. All of these will help your web page get noticed
which means your products and services will get notices. The most important thing
about product marketing online is URL marketing. You might have the best product for
the best price on the planet, but if
nobody knows how to get to your web site it is ineffective. As a result, be very
dedicated to getting your URL out there.

Finally, market your product and URL offline. This will reach a different sector of
individuals and will also increase web page traffic. Make sure your URL is printed
on any correspondence from your company including checks, faxes, web pages, emails,
and letters, envelopes, and any promotional items like key chains, mouse pads and
the like. The more people that know your URL means more traffic to your site. This
in itself is the best product marketing you can receive.


Web Site: http://www.start-ownbiz.com

Contact Details: Dharmendra Kumar
# 1320, Sec-45, Burail, Chandigarh
India
dddmar@gmail.com
9356113200